ABOUT MOI

This isn’t the part where we pretend our font obsession started yesterday. Mine started in childhood. It was called calligraphy class.

This isn’t about building your brand overnight.
It’s about keeping you from burning out by Tuesday.”

– Founder, Mom, and your new creative co-conspirator

Real mom. Real skills.

Real ready to take this off your plate.


My favorite assignment at Curious Refuge (the Harvard of AI schools)? Designing dream ads for spec multivitamins that would save marriages. I was amazed at the power of AI instruments and new that coupled with my talents, I had found real power. (Now if only I could find someone to actually make those vitamins...)


Before AI, I was everything from PA, assistant editor to producer and had worked on projects for million-dollar commercials, Netflix and Amazon, and industry legends — sometimes making the coffee, sometimes in charge of the whole crew.


I have an MA in Film. I’m certified in AI. But more than that, I’m surrounded by smart, brilliant mom friends who tell me the same things over and over:
"If I take one more course, I will explode." "Agencies are so expensive and at times so disappointing, and discouraging."


The industry keeps pushing this fantasy that if you just “show up” online — post the reel, join the trend, sell the dream — you can have it all. The advice always ends with, “If I can do it, so can you.”


Except… most of us can’t. Period.


Story Logic Masters was born after watching one too many videos of a mom pointing to floating text with dead eyes and a forced smile. I knew she was dying inside. I’ve never been her. But maybe you have. And I'm here to save you from shaking that hip in front a ring light behind a high-chair. Or spending a vacations worth on one campaign.


We’re not here to teach you how to do it all. We’re here to take one big thing off your plate: your content and ads. At a smart price.


Because the world needs more mompreneurs — not more burned-out brand managers working for free.